If you guys remember my post a couple of months back about Brathwait Watches, then you would know that I absolutely adored them – and I’m pretty sure the unanimous reaction indicated the same.
Now, for the new year, the brand have surprised us by bringing out a new collection *squeals like a little girl* with an even better message than the first.
This time around, they have created the Beyond The Mountains campaign in association with the Sherpa, the unsung heroes of the Himalayas.
The Sherpa people are just as ordinary as any of us, but possess special knowledge about the mountains and the expeditions that happen there – so if someone was facing death, the Sherpa would help save them, risking their own lives in the process.
So this is the reason Brathwait have teamed up to create a cause for the people that go unnoticed, but not for much longer. Because for every watch sold in this campaign, they will donate a days worth of wages to the people, the families and the community surrounding them praising them for their hard work.
The men acquire gentlemanly qualities and hard-working spirit that Brathwait strive to represent.